(08:20) SANTA CRUZ – The community is invited to participate in a survey aiming to pinpoint the identity of downtown Santa Cruz. The Downtown Identity Project has been launched in an effort to update and refine the shared image of the city’s downtown area. Survey results will be used to help the project create a framework for downtown branding, programs, and policies. To take the survey, visit surveymonkey.com/r/downtown_identity . The public can also participate by posting photos on social media with the tag #mydowntownsantacruz . (S.G.)
